Whether you are an e-commerce store or a local online mobile shop, domain name is an important consideration when it comes to winning on the web.
When looking to register a domain name, it is important that you spend time on choosing the right name. Afterall, it will be representing your business for years to come.
We at HostSailor have outlined a 3-step approach to have the perfect domain name. Read on:
Step 1: Choose a Domain Name that Is Brand-able
Put on your creativity cap as your start search for a suitable domain name. It is an important part of your overall branding strategy.It is your chance of communicating with your audience and making an impact.
Here are some ways you can make your domain name brand-able:
Make It Memorable
Opt for a domain name that will make your audience remember it the next time they visit your website.
Make It Unique
Your domain name should not be a copy of some other famous brand. Choosing a unique name will make a favorable impression in the eyes of your visitors.
Make It User-Friendly
Your domain name should be easily understandable. Do not make it more complicated than it needs to be.
After you know what you are looking for, the next step would be to brainstorm ideas. Take a piece of paper and list down all the ideas that come to mind. With each name, write the pros and cons.
Check If the Domain Name Is Already Taken
You might choose a particular domain name only to find out that it was already taken. To ensure that this does not happen, check the availability by performing a domain name search on Whois.com.
Understand your competition
Before deciding on a particular domain name, find out about your competition and the domain names that they are using. You surely do not want to have a domain name that is too similar to a competitor.
Step 3: Register a Domain Name
After you have decided on a particular domain name, which is also available, it is time to get it registered.
It is advised that you hire a reliable domain name registration service. With professional resources, they will help you with domain name registration and management.
We at HostSailor help you register domain names easily. From providing domain name options to giving customer support, we have many solutions for you.