Your domain name is your website name, and is representation of your brand online.
Therefore, you should select a domain name carefully. Make sure that you select a name that matches your business, is easy to find, and can be promoted without difficulty.
Confused how to choose the perfect domain name for your website? Follow these tips and pick the perfect one for your business:
Easy to Type
If your domain name contains unique spellings, is lengthy, or contains difficult to remember words, then your business has lost a good portion of its market value. You only lose on branding this way because customers do not remember your domain name, thus they’re less likely to visit your website.
Keep it Short
Keeping the name short is a clever option. They’re easy to remember and easy to type. Also, with the social media marketing taking over the world of advertising, short domain names are a good fit in that area as well. Additionally, words with unique spellings are often confusing. If there’s a pronunciation problem, you’ll face issues in branding as well.
Avoid Hyphens and Numbers
Hyphens and numbers make your domain name hard to remember and difficult to type, reducing your chances of being searched on the web. They also don’t improve your Google rankings, putting all your SEO efforts in vain.
Don’t always follow the Trend
Website names oddly spelled, or that use adjectives like ‘top’, ‘best’ etc. are being used widely by companies. But following the trend isn’t a wise idea always. Create your unique domain name that is in accordance with the nature of your business.
Get Professional Services
Working with professionals to get the right domain name for your business is a better idea. Companies offering domain name services study your business before they suggest a name. They are aware of the trends and keywords and suggest a name that perfectly fits your business. These services are offered at affordable rates, thus you can easily get the one you’re looking for.
Looking for the perfect domain name for your new venture? Get in touch with us right away. We, at HostSailor offer domain registration services at extremely affordable rates. With our services, we help you outsmart your competitors, so that you stay ahead of the game.